Reporting Overview

Reporting & Analytics Overview

Nobi's reporting gives you visibility into how customers use the AI assistant and how it impacts your business. Track performance metrics, understand search trends, and identify opportunities to optimize your merchandising and customer experience.

Reporting Pages

Nobi's reporting consists of two main pages:

Performance Metrics

Track Nobi's business impact with key performance indicators:
  • Total messages - How many customer interactions Nobi handles
  • Searchers and messagers - Number of unique customers using Nobi
  • Revenue - Total sales attributed to Nobi interactions
  • Orders - Conversions driven by Nobi
  • Engagement metrics - Clicks, add-to-carts, views, and conversion rates
Go to Performance Metrics →

Insights

Understand customer behavior and search patterns:
  • Query trends - What customers are searching for and how it changes over time
  • Topic analysis - Categorized view of search themes and patterns
  • Search vs query intents - How customers use search versus conversational queries
  • Top queries - Most common searches and their performance
Go to Insights →