Visitor Memory & Personalization

Nobi remembers your visitors across sessions. When someone returns to your site, the AI knows what they discussed last time, what products they looked at, and what preferences they expressed. This creates a personalized experience that builds trust and drives conversions.

What Nobi Tracks

Nobi automatically captures signals from three sources without any additional setup:

Conversation preferences

When a visitor chats with your AI assistant, Nobi extracts preferences mentioned in the conversation. For example, if a visitor says "I am looking for an SUV under $40k with good towing capacity," Nobi remembers their budget, vehicle type preference, and key feature requirements. These preferences persist across sessions so the AI can reference them on the next visit.

Product clicks and searches

When visitors click on products in search results or browse your catalog through Nobi, those interactions are recorded. Search queries, color preferences, price ranges, and product categories are all tracked as behavioral signals. This is the strongest non-chat indicator of visitor interest.

Conversation summaries

At the end of each conversation, Nobi generates a brief summary of what was discussed. These summaries carry forward so the AI has context when the visitor returns. Instead of starting from scratch, the assistant can greet returning visitors with relevant context like "Welcome back! Last time you were looking at the Explorer with the towing package."

Personalized Greetings

Returning visitors see personalized greetings and search placeholders based on their previous interactions:

If the visitor previously discussed specific products, the greeting references those products

If they searched for something specific, the search placeholder suggests continuing that search

If they clicked on products, those interests inform the welcome message

First-time visitors get the standard greeting configured in your settings

How It Works

Visitor memory is automatic. There is nothing to configure. Nobi assigns each visitor a persistent identifier stored in their browser. This identifier links all their interactions (conversations, searches, clicks) into a single profile scoped to your site.

The AI receives the visitor profile as context at the start of every conversation. For returning visitors, this includes their visit count, last visit date, known preferences, and previous conversation summaries. The AI uses this context naturally without any special prompting from you.

Privacy

Visitor profiles are scoped to your merchant account. No data is shared across merchants. The visitor identifier is a random UUID stored in the browser, not tied to any personally identifiable information unless the visitor voluntarily provides it through lead capture. Clearing browser data resets the identifier.

Visitor Memory & Personalization What Nobi Tracks Conversation preferences Product clicks and searches Conversation summaries Personalized Greetings How It Works Privacy